Mellowgrid.

Mellowgrid.

Introduction

A calm commerce experience for a wellness brand that needed more editorial structure and less template noise.

Year

2024

Industry

Wellness / Commerce

Scope of work

/

Development

/

Brand Marketing

/

Branding

Timeline

4 weeks

Introduction

A calm commerce experience for a wellness brand that needed more editorial structure and less template noise.

Year

2024

Industry

Wellness / Commerce

Scope of work

/

Development

/

Brand Marketing

/

Branding

Timeline

4 weeks

Challenges

Challenges

The previous site had strong imagery but weak hierarchy and inconsistent product storytelling.

We introduced clearer page rhythm, more useful product sections, and a softer but more intentional design system.

Final thoughts

Final thoughts

Mellowgrid now has a calmer, more credible shopping experience that better supports discovery.

The project created a durable pattern library for landing pages, product launches, and seasonal edits.

It's time to put AI to work.

With AI, the starting point is rarely obvious. We help businesses prioritise what's worth building, and scale only what proves its value.

Fast, not rushed.

We move at the pace the work deserves, not the pace of a six month engagement. You'll hear back quickly, and see progress just as fast.

Built to compound.

Every step is designed to lead somewhere. No isolated projects, no starting from zero next time, just steady, visible momentum.

Get in touch to organise a free consult.

It's time to put AI to work.

With AI, the starting point is rarely obvious. We help businesses prioritise what's worth building, and scale only what proves its value.

Fast, not rushed.

We move at the pace the work deserves, not the pace of a six month engagement. You'll hear back quickly, and see progress just as fast.

Built to compound.

Every step is designed to lead somewhere. No isolated projects, no starting from zero next time, just steady, visible momentum.

Get in touch to organise a free consult.

It's time to put AI to work.

With AI, the starting point is rarely obvious. We help businesses prioritise what's worth building, and scale only what proves its value.

Fast, not rushed.

We move at the pace the work deserves, not the pace of a six month engagement. You'll hear back quickly, and see progress just as fast.

Built to compound.

Every step is designed to lead somewhere. No isolated projects, no starting from zero next time, just steady, visible momentum.

Get in touch to organise a free consult.

We'll keep you up to date with what's happening at Simitri, industry trends, and the occasional dad joke.

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SYDNEY

39 Martin Place,
Sydney 2000

MELBOURNE

54 Wellington Street,
Collingwood 3066

NEWCASTLE

180 King Street,
Newcastle 2300

SYDNEY

39 Martin Place,
Sydney 2000

MELBOURNE

54 Wellington Street,
Collingwood 3066

NEWCASTLE

180 King Street,
Newcastle 2300

We'll keep you up to date with what's happening at Simitri, industry trends, and the occasional dad joke.

Newsletter

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